Browsing All posts tagged under »press and pr«

How I know Shakespeare must’ve used twitter.

November 21, 2011

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Surely he did. Otherwise what was he referring to when he wrote “I like this place and willingly could waste my time in it”? I am hooked.  When my lovely Dolphin first said ‘you should go on twitter’, I thought she had gone mad.  What on earth would I say, what was the point and […]

I’m perfectly capable of writing a press release. Thank you very much.

November 19, 2011

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I cringe when I remember my reaction to the news that we’d appointed a PR consultant. What was wrong with the press releases I was sending out? Surely sending a press release to the local paper, and one or two trade press was enough? What did it matter if the stories were printed or not? […]